In 1978, The Hershey Company introduced WHATCHAMACALLIT Bars made of peanut butter crisp coated in a thin layer of chocolate. In 1987, candy chemists modified the formula to include caramel, peanut-flavored crisp and great chocolate taste!
In 1978, The Hershey Company introduced WHATCHAMACALLIT Bars made of peanut butter crisp coated in a thin layer of chocolate. In 1987, candy chemists modified the formula to include caramel, peanut-flavored crisp and great chocolate taste!